Eastland Mall Bloomington, IL - The White Barn Candle Company
This window is so festive and fun, I love it! The White Barn Candle Company really caught my attention when I was walking around the mall! First of all the contrasting red and white colors in this window are really eye-catching to passerbys, and the signage really stands out as well in large lit up letters! This is a really fun take on a holiday themed window that could attract many customers from many different age ranges. Moms shopping with their kids, will be pulled to the window and maybe into the store by their kids who like the giant polar bear, and adults to the elderly will think this window is adorable and go in to check out more. The window is a bit skinny and short, so having the sides of the window open and all of the display in the middle all the way up the window, makes the window appear taller. There is a lot going on in the window, but because the props and the merchandise are different sizes compared to one another, your eye can focus first on the emphasis of the sign and polar bear, then make your way to the products. It's also nice to see the products lifted up and placed actually within the props and decorations, instead of just in front of or off to the side! This window is so well executed, and very memorable! Even if one wasn't shopping for White Barn's merchandise today, the window will stay in their minds so that when they need a small gift or something a little more for the holidays, this store will come right to mind!
xoxo~ Ashley
